Our Story

Clarity Optics was born in beautiful Aotearoa New Zealand here at the bottom of the world.

Everyone on our team has worn glasses for years, but we had some issues.

We got tired of the low quality yet overpriced glasses we found in most stores. So we sourced the best materials and craftsman from all over the world to supply our glasses.

We got tired of the unclear pricing: where cheap frames lure you in only for the price to quadruple once you add lenses. That's why our pricing is clear, all prices are for complete glasses.

We got tired of every little thing adding hundreds of dollars to the price. That's why we provide free anti glare and blue light filters on all our glasses.

That's why we decided to solve those issues. After a lot of hard work we are proud to provide clear vision at clear prices with some of the best glasses available.

Our Purpose

At Clarity Optics we believe vision is one of the greatest privileges of life because the world around us is so beautiful.

That's why we are passionate about vision. Our purpose is to help people see the beauty around them as clearly as possible. The beauty in nature, the beauty in friends and family, the beauty in all creation.

We want you to see clearly, we would love you to see with clarity.

Why Choose Us?

Here are but a few reasons why you should get your eyewear from us:

Quality

Quality is our commitment. We use the highest quality materials and components from all over the world to make our eyewear. From titanium and screws from Japan, to lenses from Germany and Korea, all brought together and created by our highly experienced craftsman in China.

Craftsmanship

Our glasses are assembled by hand by our expert craftsman ensuring a beautiful aesthetic and a snug fit.

Some of our glasses are even completely hand made. The quality of the workmanship is second to none.

Expertise

Our partners and expert dispensers have decades of experience in the optical field. We know what we are doing when it comes to dispensing glasses. Rest assured that your prescription will be accurately made or your money back!

Service

We are a very small team based in Auckland, New Zealand, just trying our best to provide great eyewear that we would love to buy ourselves.

Every interaction you have will be with a real person who loves to help and is here to serve. No AI chat bots here.

Can't promise we never make mistakes, anyone expecting that is unrealistic and anyone promising that is lying. But we take responsibility every time and work until the issue is resolved.